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Website design for

CPF Builders

#website development#branding#website’s architecture#content#website design#wordpress website#wordpress

Rebuilding an out-of-date website for CPF Builders, an Ontario construction company oriented on servicing small and medium-sized businesses, to attract leads, win over new customers, and stimulate business growth.

The updated website is a clear-cut presentation of CPF Builders’ niche industry, with simple and logical navigation, essential functionalities for customers to browse through, find relevant information, and get an estimate through an easy to access “Get a Quote” form.   

cpfbuilders.ca

Modernizing an Established Construction Business

To bring together the redesigned features, content, and visuals, we combined marketing elements and company services into a professional website with a interactive and functional design. We wanted to help visitors quickly locate the expertise they need, gain trust from completed projects represented with photos, and send inquiries.

 

Design is the application of intent – the opposite of happenstance, and an antidote to accident.

ROBERT L. PETERS

WEBSITE DESIGN

How We Upgrade Websites

The CPF Builders website overhaul included an already proven process for Convergine, starting from branding, identity design, content development, target audience research, and finalizing with website design and development. We asked for early feedback at the initial phase and kept the communication lines open during all stages – wireframing, design, content development, QA, content placement, user testing, and going live.

Enhanced Cross-Device Functionalities

We used WordPress CMS to present niche construction services without overbearing visitors with redundant information. The redesigned website loads quickly across devices and can be scaled to include new elements as the business grows. We also aimed at making inquiry and get in touch process as smooth and easy to access across all devices.   

Special attention was paid to the custom mobile website design to meet the needs of a busy and active audience. 

Responsive Web Design Mobile Performance

The new website looks awesome is convenient to use on any kind of mobile devices from tablets to smartphons, Android or iOS based.

Key pages

In the result the updated website is a clear-cut presentation of CPF Builders’ niche industry, with simple navigation and access tools for customers to browse through the company services, find relevant information, and get an estimate.

START YOUR JOURNEY

WITH CONVERGINE

Our Role

We led the project from start to finish, closely communicating and collaborating with the client on every stage of the project. Acknowledging client’s involvement into running his business we took an initiative in all aspects of the project including branding, content, website’s architecture, design, and development as well as thorough QA followed by go-live. We consulted client on post-deployment support and connected with trustful digital marketing services provider.

Deliverables

A fresh, conversion-optimized website for a growing, forward-looking construction business, with an accent on reputation and expertise in the distinct industry niche. Supported by smart online marketing campaign, new website shows excellent results in lead acquisition, repeating visitors and time spent on the website.